POP ART: BUILDINGS AS CANVASES

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The three qualities that matter most in real estate also matter the most to graffiti artists: location, location, location.

In Miami and Los Angeles, cities that contain some of the most expensive real estate in the U.S., graffiti artists have recently made sure their voices can be heard and seen, even from the sky.

In what’s known as “graffiti bombing,” artists in both cities swiftly and extensively tagged downtown skyscrapers that had been abandoned. The efforts took place over the course of a few nights in December 2023 and late January 2024, with the results generating a mix of admiration and condemnation.

As someone who has researched the intersection of graffiti and activism, I see these works as major milestones – and not just because the artists’ tags are perhaps more prominent than they’ve ever been, high above street level and visible from blocks away.

They also get to the heart of how money and politics can make individuals feel powerless – and how art can reclaim some of that power.

For graffiti artists, abandoned skyscrapers in Miami and Los Angeles become a canvas for regular people to be seen and heard

Two cities, two graffiti bombings

Since late 2019, Los Angeles’ billion-dollar Oceanwide Plaza – a mixed-use residential and retail complex consisting of three towers – has stood unfinished. The Beijing-based developer was unable to pay contractors, and ongoing financing challenges forced the company to put the project on pause. It’s located in one of the priciest parts of the city, right across the street from Crypto.com Arena, where the 2024 Grammy Awards were held.

Hundreds of taggers were involved in the Los Angeles graffiti bombing. It may never be publicly known how the idea was formed and by whom. But it seemed to have been inspired by a similar project that took place in Miami during Art Basel, the city’s annual international art fair.

In November 2023, the city of Miami announced that a permit to demolish One Bayfront Plaza site, an abandoned former VITAS Healthcare building, had been filed.

Over the course of a few days, graffiti artists – some of whom rappelled down the side of the building – tagged the brutalist, concrete structure with colorful bubble letters spelling their graffiti names: “EDBOX,” “SAUTE” and “1UP,” and hundreds more.

The response to the Miami bombing was more awe than outrage, perhaps because the building will soon be torn down.

Meaning and motivation

In the early 2000s, when I started researching street graffiti, I learned that there are different names for different graffiti types.

“Tags” are pseudonyms written in marker, sometimes with flourishes. “Fill-ins” or “throw-ups” are quickly painted fat letters or bubble letters, usually outlined. “Pieces” involve more colorful, complicated and stylised spray-painted letters.

The tradition of painting ornate graffiti names made me think of Paul Cézanne, who painted the same bowl of fruit over and over. The carefully chosen names and their letters become the subject that writers use to practice their craft.

But I also wanted to know why people graffitied.

Many graffiti writers tagged spaces to declare their existence, especially in a place like New York City, where it is easy to feel invisible. Some writers who became well known in the early 1970s, like Taki 183, scrawled their names and street numbers all over the city.

During my research, which I ended up titling “Unofficial Communication,” I came to understand that writing graffiti on walls, billboards and subway cars was a way of disrupting ideas of private ownership in public, outdoor spaces.

In cities across the U.S., then and now, it’s easy to see whose interests are the priority, whose mistakes governments are willing to overlook, and which people they aggressively police and penalise.

Loud and clear

The names painted on the Los Angeles skyscrapers are the faster and easier-to-complete fill-ins, since time is at a premium and the artists risk arrest.

These vertical graffiti bombing projects on failed skyscrapers, deliberately or not, call attention to the millions of dollars that are absorbed by taxpayers when private developers make bad investments.

Because the names painted on the buildings are fill-ins, they’re not especially artistic. But they did, in fact, make a political statement.

Some of the graffiti artists in Los Angeles were arrested, and the Los Angeles City Council is demanding that the owners of Oceanwide Plaza remove the graffiti, described as the work of “criminals” acting “recklessly.”

Meanwhile, the developers of buildings that have sat, unfinished, for years, in the middle of a housing crisis, have broken no laws.

Some reckless acts, apparently, are more criminal than others.

The writer is a Professor of Art and Design, University of Delaware in the United States

Republished from The Conversation

Published in Dawn, EOS, February 25th, 2024

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